Our job is to tell stories. Our tools for telling them are cameras.
Which is funny, because the best stories always happen in the moments when people forget that we’re holding cameras.
Those moments aren’t a matter of magic or alchemy: They’re created by instinctively knowing where to be and what to do in order to be invisibly present in exactly the right spot at precisely the right time. And by not trying to do too much. Instead of reshaping or sanitizing the spaces we shoot in, we find the details that bring them to life. Even on the most expansive projects, we bring only the gear we absolutely need, keeping our presence small. When the shoot starts, we’re in subtly choreographed and constant motion, playing with angles, jockeying for new perspectives.
All the while, the story’s there. And in the midst of all that intense activity, those moments that speak volumes reveal themselves. Sometimes gradually, sometimes all at once. When they do, it’s as if the camera’s not even there.